On Wednesday, November 18th we hosted a special edition, virtual Future of Branding panel featuring a conversation with five parents of leading global marketing executives:

Melissa Hobley, CMO, OkCupid
Brendan Delaney, CMO, Booz Allen Commercial Business
Katrina McGhee, EVP, Marketing & Communications, American Heart Association 
Mai Fenton, CMO, Superscript
Deborah Scarano, VP, Senior Launch Navigator, Pfizer 

Together with the marketing leaders and their parents, we explored how brands impress or alienate the generation of baby boomers, where seniors go for inspiration and what brands are getting it right. 

Please note: This is an invite-only experience that will convene client-side, senior and executive marketing leaders from influential brands around the world. If you are a client-side, senior marketing leader, please register above. Your kids are invited too. Registration required.