Future of Branding
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The World's Simplest Brands
Philadelphia
CMO Roundtable
July 23, 2019

Thought starters

  • Carolmarie Brown
    Director, Marketing & Communications
    Ashland
  • Kim Wijkstrom
    Chief Marketing Officer
    One Main Financial
  • Patrick Ohlin
    VP, Head of Brand
    Lincoln Financial Group
About

The Future of Branding Roundtable Lunch convenes marketing and innovation leaders across industries in an exclusive, off-the-record setting to discuss how the biggest challenges and emerging trends of today will impact brands tomorrow. The highly interactive format allows every participant to share knowledge and experiences while learning from and networking with fellow executive peers.

This summer’s program will focus on how organizations can use simplicity to articulate their purpose, deliver a clear value proposition and create simple employee experiences to build a more valuable brand. Siegel+Gale will also share findings from their 2018-2019 World’s Simplest Brands study (previously the Global Brand Simplicity Index).

Click here to view a list of the industry leaders who have led the discussion in previous meetings this series.