Future of Branding
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Naming for Generations
Seattle
CMO Roundtable
November 14, 2019

Thought starters

  • Aaron Hall
    Group Director, Naming
    Siegel+Gale
  • Alonda Williams
    SVP & Chief Experience Officer
    YMCA of Greater Seattle
  • Kristen Berry-Owen
    Research Director, Strategy + Insights
    Siegel+Gale
  • Kristen Zabaglo
    Director, Innovation
    Starbucks
  • Natalie Brown
    Director, Experiential Marketing
    Sur La Table
  • Julia Dmitrieva
    Director of MR Field Marketing
    Philips
  • Lin MacMaster
    Executive Director
    Providence St. Joseph Health
  • Sharon McCarthy
    Chief Marketing Officer
    Shari’s Management Company
About

The Future of Branding Roundtable Lunch convenes marketing and innovation leaders across industries in an exclusive, off-the-record setting to discuss how the biggest challenges and emerging trends of today will impact brands tomorrow. The highly interactive format allows every participant to share knowledge and experiences while learning from and networking with fellow executive peers.

This Fall’s program will explore the art and science of naming. The workshop experience will focus on what organizations should consider when developing a new name and reveal findings from our Naming for Generations research.